The exchange below is from MFR’s myspace.  It forced me to think a little about what we’re actually doing here.

It relates to something we were talking about a few weeks ago; we’re making “pop” music (as opposed to “art” or “folk” music) but making it into a product – where does that leave us?  The record label’s job is primarily on the product end; turning music with commercial potential into hard cash.  A netlabel functions sort of in parallel, turning music with memetic potential into listeners.  I suppose.

I don’t know, I’m interested in this and can’t wrap my head around it – separating our music and its pop aesthetic from pop-as-product – what are we doing?!?!

————– Original Message ————–

From: Jesiah

What benefits does a band get for being on a netlabel? What benefits does the netlabel get for signing a band? -Jesiah

————– Reply ————–

Jesiah – sorry it’s taken me awhile to get back to you.

Each netlabel is different. But very broadly, netlabels tend to be cooperatives that include several artists (often friends, or locals in a particular scene) who band together for promotion purposes and sharing resources. Like a “real” record label, but with a different goal: instead of making money, the goal of a netlabel is simply to share their music as widely as possible. So bands share promotion effort (print, web, merch) and resources (gear, studio equipment or time, web sites, instruments… on and on).

Because the netlabel is not a separate entity from the bands (as is the case with record labels) but just a tool artists use for promotion, the netlabel itself doesn’t really “get” much from “signing” new bands, other than the promotional power that new artist brings to the table. hope that helps,

-howie

So, Howie (with contributions from friends) started Mr. Furious Records to write, record, and post our music all for free, with no advertisements or profit or anything.  Ironically, both of our for-profit bands (weird!) are playing a show together tomorrow night (Saturday, August 12th, at the Chatterbox in Lincoln.  All ages, 4 bones, 5:30 pm is when it starts). 

Maybe “for profit” is the wrong phrase to use.  Maybe I mean, “we try to break even on the money we spend on making CDs and stuff.”  Although money can be a hassle, if it’s low on your priority list, it’s not too bad.  It is kind of neat to have an actual pressed CD to hand out, although I think even MFR is going to press some in the future MAYBE for free give-away or maybe we give it away if you make a donation to sick penguins, like with the old Shacker/howie&scott CDs. 

You can read about our CD release show here.

Unfortunately, I don’t think they mentioned FIVE STAR CRUSH, FAMOUS CELEBRITIES!  And they called Jesse “Jeffe Hodges.”  Which I happen to think is awesome.

Look for a Furious Instance track on MFR from R,CC!’s record, She Beeps.  And it’s not one you’ve heard before, I bet!  Or maybe, it is!

Have a good Friday!  Hope to see you tomorrow!

Love,

Cory

With Five Star Crush I started a weekend of work at KC’s West End Studio last night.  We’ve been working super hard to prepare, and it paid off; six hours, four songs of drums/bass/keys, with guitars and vocals coming later today and mixing on Sunday afternoon.  The results should be in by next weekend’s Saturday show in Lincoln (Aug. 12 – R,CC! CD release!).  Can’t wait for you guys to hear it, especially those of you who have seen us live but in bad sound situations.

I didn’t feel nervous or weird about being in a pro recording studio for the first time.  But last night I dreamt all about it – that I slept in the control room, and the studio was also a school, and a maintenance guy was outside cutting grass really fast, and how would I find anything to eat or get a shower, the band is coming over at noon to work and I’m far away from my place.  And “California Blues” was stuck in my head all night while I was dreaming.  So maybe it got to me deeper than I realized.

We’ve slayed dragons so far, so there’s every reason to think the finished songs will knock your socks off.

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Because of this, beats for SR’s It’s A Trap have been at a standstill for about a week.

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I’m playing a set of echoes songs Thursday night in KC, Aug. 10, 700 E 110th St. at KCSPUCC (i.e. work) outside on the patio.  7 p.m. – I’m opening for Cashmore.  It will be fun, you should totes come down.  The Garden State Song, “Coast & Plains,” “While I Was Moving About Flyover Country,” from Ventura and old-skool “SOS” will all happen certainly.  Beyond that, I’ll be picking from a big big list.

—-

Been listening to weird stuff lately, the war and my own professional/spiritual striving has wrenched me through a lot.  Car repair.  Etc.  Boom Bip, Chariots (America, North), Hail to the Thief, Gomez b-sides, Bike, and then something like Be as an act of hope.

—-

It’s been a while since we had a release at MFR, but there’s so much going on – we’ll have a new Furious Instance from R,CC!’s She Beeps very very soon, and once Five Star Crush is out of recording mode I’ll have Sally Ride together pretty quickly.  The murder ballads that Cory and I have done for LPR should be coming up in a month or so too.  -h

I was recently pointed to Philip Tagg’s article “Analysing Popular Music” at the Media and Music Studies website.  It’s scholarly and long if you’re not a giant music geek, but there were a couple crafty insights I thought worth sharing.

Tagg notes that the serious study of popular music is not inherently incongruous; the ubiquity of pop in industrialized cultures makes it a very important subject.

“One does not need to be a don to understand that there are objective developments in nineteenth- and twentieth-century music history which demand that changes be made, not leas in academic circles.

These developments can be summarised as follows: (1) a vast increase in the share music takes in the money and time budgets of citizens in the industrialised world; (2) shifts in class structure leading to the advent of socioculturally definable groups, such as young people in student or unemployment limbo between childhood and adulthood, and their need for collective identity; (3) technological advances leading to the development of recording techniques capable (for the first time in history) of accurately storing and allowing for mass distribution of non-written musics; (3) transistorisation, microelectronics and all that such advances mean to the mass dissemination of music; (5) the development of new musical functions in the audiovisual media (for example, films, TV, video, advertising); (6) the `non-communication’ crisis in modern Western art music and the stagnation of official art music in historical moulds; (7) the development of a loud, permanent, mechanical lo-fi soundscape (Schafer 1974, 1977) and its `reflection’ (Riethmüller 1976) in electrified music with regular pulse (Bradley 1980); (8) the general acceptance of certain Euro- and Afro-American genres as constituting a lingua franca of musical expression in a large number of contexts within industrialised society; (9) the gradual, historically inevitable replacement of intellectuals schooled solely in the art music tradition by others exposed to the same tradition but at the same time brought up on Presley, the Beatles and the Stones.

To those of us who during the fifties and sixties played both Scarlatti and soul, did palaeography and Palestrina crosswords as well as working in steelworks, and who walked across quads on our way to the `Palais’ or the pop club, the serious study of popular music is not a matter of intellectuals turning hip or of mods and rockers going academic. It is a question of (a) getting together two equally important parts of experience, the intellectual and emotional, inside our own heads and (b) being able as music teachers to face pupils whose musical outlook has been crippled by those who present `serious music’ as if it could never be `fun’ and `fun music’ as though it could never have any serious implications.

Thus the need for the serious study of popular music is obvious…

The other snappy thing Tagg does is describe all music as part of a triangle, with its poles representing Folk music, Art music, and Popular music.  There’s a chart (which I can’t reproduce graphically here) marking out some basic properties of each type.

Folk music is primarily produced by amateurs, stored and distributed by oral transmission, occurs in nomadic/agrarian societies, is not accompanied by written theory or aesthetics, and authorship is usually anonymous.  Art music is produced by professionals, stored and distributed by written musical notation, occurs in industrialized societies, is supported by a written theory or aesthetics, and authorship is non-anonymous.  Popular music is produced by pros (though this is changing), stored and distributed by recordings, occurs in industrial societies, does not have a written theory or aesthetics, and authorship is generally known.

Tagg then argues that because of its different characteristics, popular music cannot be analyzed by the traditional tools of musicology; he outlines a holistic approach he thinks might work and gives an example of its application (Abba’s “Fernando”).  Because pop is inherently wrapped up in economics and selling a product, the usual aesthetic criteria are further diminished in applicability.  Pop has different goals than art music, or folk music.

The triangle diagram helped me see my own music squarely (!) in the pop camp; no matter how artsy I might get, I’m not making art music.  Consequently, I feel a little more free to pursue great pop, knowing that’s what I’m after.

You’ll hear it when Five Star Crush gets out of West End next week.  -h

My post this weekend will be delayed; I’m travelling all of yesterday and today.

You might take a look at www.myspace.com/cashmoremusic in the meantime to see who I’ll be playing with on Thurs August 10, 7 pm, 700 E 110th St, KC MO – outside. If you’re in KC, you should come! I’ll be playing mostly “Ventura” stuff with other things thrown in as I feel. -h

Email prompted more discussion this week; I’ll take the questions one-by-one…

Mad props on Sally Ride. Does it sound like the first record, or has the sound kind of evolved since then? You and Cory both write songs and then compare them, right? Or else is that what Ventura is? How do you two differentiate between all the different groups you’ve been in? Is it all kinda Shackerish but just different names, or can you definitley tell how stuff changes between each band moniker?

The new Sally Ride (It’s A Trap – a collaboration between Cory and I with Uncle Charlie and Hank) is a real evolution. Sixteen years between Don’t Let Them Take Us… ALIVE! (when Cory and I were 8 years old!) and now. So it sounds like Sally Ride, but it sounds different too. The songs still tell stories with dark and ironic twists, but this time some politics is mixed up with the relationship stuff. Tempos tend towards that same 70-to-80 b.p.m. bounce that I think has just a tinge of funk. There’s a big increase in our use of weird scale degrees and chromatic figures in both the guitar and the melodies, and it’s all in standard tuning (instead of drop-D). I think the new songs are catchier, with hookier choruses. The songs are more varied, and they work pretty well acoustic, which I didn’t expect. Probably the most obvious difference is that we’re programming drums from a snythesizer. Maybe it’s like the Postal Service + …ALIVE! x Hail to the Thief.

As far as my songwriting, and Cory’s… I’m always writing eight different things. When I’m writing something that I want Cory to help with (which I’m doing more and more) I tell him about it, show him what I’ve done so far, and then maybe he will have or write a song or three to go with it. I also give him guitar ideas that I’m stuck on (no melody) and often he’ll write a killer melody. “Coast & Plains” from Ventura is exactly that. The score for Ventura is something like howie:7, Cory:1, together:4. It’s A Trap is headed towards howie:7, Cory:2, together:1. Of course we arrange and embellish each other’s stuff, but I’m taking “write” in terms of chords/melody/lyrics. Ventura is just the project that so far has pushed the farthest into collaborative territory. It’s an exciting direction for both of us, and I think we’ll keep moving into it. It will probably be put out by “echoes + Beach-Puppy” or something, because it definitely feels like an echoes thing to me but I want Cory to be recognized.

Lastly, differentiating between bands. It’s not all Shackerish to me. Shacker is something specific; the three or four of us playing Cory’s folk-tinged power pop (or pop-tinged folk). Names are boxes that help listeners know what to expect; if It’s A Trap were by Shacker, it would be confusing for everyone, including me. You might like the acoustic “Fully OK” and hate “A Come-On,” and it would be strange if it were the same band sounding so different. So from Sally Ride, you sort of get paranoid alt-rock anthems. From echoes, snappy punk-inspired songwriting with unexpected twists & turns. Axeface/BP is pretty straight modern folk. I just really enjoy playing among different styles and sounds, not being tied into any one thing but a free agent looking for interesting music and words. Different albums or bands have different approaches and themes, and I think naming things appropriately helps people understand it.

—-

PS – We were linked from here this week; Japan!

The National Review, a conservative magazine, published a list of the “Top 50 Conservative Rock Songs” earlier this spring.  You can get the list via this post at the Lincoln Journal Star’s Ground Zero blog.

“The magazine says it based its selections on ‘a broad criteria: the songs had to be well-liked and express classically conservative ideas such as skepticism of government or support for traditional values.’

The Review used a completely surface-level reading of these tunes in order to co-opt them for their conservative agenda.  It reminds me of Ronald Reagan using Bruce Springsteen’s “Born in the U.S.A.” as a campaign anthem; Reagan liked the chorus, never mind that the verses were all about the struggles of working-class Americans.

Their # 1, The Who’s “Won’t Get Fooled Again,” isn’t about government at all.  Pete Townshend talks at length on his VH1 Storytellers episode about how this song is about “losing yourself – that thing we used to to a lot of in the ’60’s” through “a football game, a great party, or making love to somebody” and not letting uptight squares like the National Review talk you out of having those experiences.

The Review obviously misses the irony of the Beach Boys’ “Wouldn’t It Be Nice” at # 5.  The same on “Wonderful” by Everclear at # 43.  Conservatives tend not to understand subtleties like “irony,” preferring to force the world into black-or-white.  That worldview doesn’t jive so much with rock music, or art in general.

This list is just example # 4, 592, 371 of conservatives staking claim on typically progressive pop culture for their own agenda.  It’s transparent, and it doesn’t work; the National Review and its readers make lists while classic liberals/Enlightenment-types/progressives/Greens/etc. make ROCK MUSIC.  I’ll take that difference and see it play in the media any day.

—-

In FuriousSound studio news, I’m mastering Robot, Creep Closer!‘s debut album for Lone Prairie Records this weekend.  I’ve also demoed nine songs for Sally Ride’s upcoming It’s A Trap, and am working on drums.  In a way, this relates to the main post, because the new SR will include songs about the NSA domestic-spying program, net neutrality, David S. Addington, and Ohio 2004.  -h

Sometime, write about some of the ways that songs “come to you.”  As someone who has never had that “flash” for word/song/art etc. I marvel at the “nothing to something” process – and I know that at some point the WORK element kicks in to formally shape the project.

– email to howie, 5 July

My songwriting is always a blend of intuitive “flash” and conscious craft.  The best tend to happen when the initial idea is shaped quickly into final-draft form; these seem to be the most integrated to me (but that may come from my own experience, and not be shared with listeners).

The flash comes in three different ways I can think of, one more than the others.  Most frequently, I’m doing something regular – reading, dishes, email, working – and I become aware of a bit of music that’s been bubbling through my mind for awhile.  It could sound like anything, from guitar or piano to orchestra.  I run to the nearest instrument and start playing along, humming, figuring it out.  Sometimes I get it almost exactly, other times I can’t seem to parse my own imagination so I try to pull something that catches my ear out of it anyway.

This also can happen from a sort of dream state, either right before I fall asleep or when I wake up (flash type # 2).  Thirdly, once in awhile when I’m playing guitar, I’ll be noodling around with no aim and happen on a series of notes or chords that strike my attention, and that will become the raw material for a song.

When I’m working with a new flash, I first try to put off my conscious, crafting self and allow the flash to do its thing and play over me.  That’s hard because my nature is to jump right in and shape it immediately, instead of letting it find its own shape.  The whole intuitive side of songwriting is opposite of most of the rest of my personality, which makes it kind of mysterious, fun, and fragile.

The flash yields anything from a couple guitar ideas with no melody to several different instrumental sections (3-5) with some melodic phrases attached (rarely any lyrics).  The “craft” then is to take those raw ideas, and turn them into songs.  For any given song, it can take a day, or months and months.  Lyrics usually start from a single “flash” phrase that pops out of me while I’m humming a melody, and are built around that.  Arrangements of the various parts are determined by the lyrics, trying to make the whole thing tell a consistent story – I try to be pretty open to unorthodox arrangements, stretching verses, cutting choruses, having six different parts in a song, as long as it all works together.

“Nothing to something” is true to my experience.  The flash, paradoxically, does and does not come from “me” – it’s not magic or metaphysical, but from a subconscious place that can feel like “other.”  And after shaping it (think of a potter), it becomes something – a song.  I’m kind of in awe if I think about it; it feels like a gift – not that my particular songs are a gift to anyone – but that we humans are so complex that such things can happen to us, and we can participate in them.  Maybe we are such things as writing songs (or baking cookies, or teaching children, or any of the other miracles we perform daily without even noticing).  -h

We three played Kate’s house on Saturday night, making music, looking at her fine artwork and Jon’s photos, and collecting cash for a Mexican man’s hernia operation.

I kicked off with an hour-plus set of Ventura material, “I Don’t Even Know How Right This Sounds,” Cory’s “Where Did I Go Wrong?,” Derek’s “Race Car Driver,” “Hey Ya” (at Jon’s request) – and BIG UPS to the “Unwritten” CHOIR!!!111 It was a super good time and reinforced my faith in the new s&*#, which stood in pretty stark contrast to what I would have played one year ago (last time I was in Wayzata). In the last 12 months I’ve grown much more melodic, and play almost everything in a sort of quick folk-strum rhythmic pattern versus a more rock style (like on the nickel and Be A Ska Rat EPs).

Arcola (Jon + Jon – www.myspace.com/thearcola ) are a local acoustic/cello duo. They opened with two original tunes, which were my favorites of their set (write more songs Jon P!). Songs by Feeder, Bright Eyes (“Landlocked Blues”), and the Pixies followed. Arcola is very far ahead of my learning curve when I was just leaving high school…

I can’t say enough here about Andre Rodriguez; look him up ( http://www.isound.com/contact/andre_rodriguez/ ). He usually performs jazzy piano-rock-pop with his band, but came over for a short solo set that I dug entirely. The songs are a great mix of exciting harmonic development and hooky vocals + lyrics. We chatted for awhile about different possibilities for music together, and while we of course haven’t done anything concrete I hope this isn’t the last you’ll here about Andre.

I’m visiting Uncle Charlie for a couple days before heading back to KC; he’s up in arms about the NSA’s domestic spying, net neutrality, Ohio 2004, and murdering cowboys (that’s cowboys who kill, not Charlie killing cowboys). So there’s lots of potential for the new Sally Ride we’re doing together. see you -h

This Saturday, June 24, 7:00 pm.  Wayzata, MN.
email  goeswithyoureyes@hotmail.com for DIRECTIONS!!!111
echoes / Arcola (Jons Shrader and Peterson) / Andre Rodriguez / art by Kate Frisbie

*Benefit show, two dollar cover charge, and a word from Jon: “all proceeds go to help fund a man’s hernia operation. He lives in tijuana mexico and does not have the means of financing this operation on his own. I (Jon Shrader) met him last week while helping to construct a 2 bedroom house for him on a mission trip for a week and a half in tijuana. And i want to help him further. So the more people that come to this show the better!!”

-h